Chris Cillizza, The Fix at the Washington Post, has 10 things that McCain needs to be doing while the Democrats are still slugging it out. Chief among his reccommendations is to “Collect Cash”.
Even though McCain is apparently accepting public financing for the general election, that doesn’t remove the onus of collecting cash. McCain has never relished raising money and his underfunded run to the Republican presidential nomination may have solidified the idea in his mind that he doesn’t need to do it. But, he does. Badly. McCain needs to make sure that the Republican National Committee is as well funded as possible so that the voter identification, contact and turnout operations traditionally run by the party are taken care of. More RNC money can put more states in play — the kind of flexibility McCain needs for an electoral map in flux.
It’s worth a read.
